Apple's move to comply with the EU's Digital Markets Act (DMA) introduces alternative iOS app marketplaces, offering new opportunities for developers and users. This shift increases developers' flexibility but also presents potential risks. Developers must navigate these changes carefully to optimise benefits while safeguarding user trust and app integrity.
In the European Union, the Digital Markets Act is compelling tech giants to make significant changes to their core platform services. This presents an exciting opportunity for SMEs operating within the region. It is important to understand these changes to be able to change your IT strategy and policies to benefit from them now and in the years to come. Read this article for an introduction to key features of the DMA and guidance on navigating this new landscape.