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Apple AppStore Relaxation: the Good, the Bad and the Ugly

Apple has announced some major changes in the European Union (EU) that would affect the way developers can deploy their iOS applications. This change was prompted when Apple was designated as a gatekeeper under the new Digital Markets Act (DMA) with iOS falling into the category of a core platform service. Gatekeepers, including Apple, had until March 2024 to be fully compliant with the DMA. Hence, Apple has been making key changes to its offerings to ensure its compliance. Understanding how these changes can impact your IT operations–and how you can make the best of them–is crucial to successfully navigating this transition.

What Changes?

One major change that has implications for Apple iOS app developers, is the ability for iOS users in the EU to download software from outside of the iOS AppStore. This allows alternative application marketplaces to be available on iOS devices for the downloading, payment, and management of …

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