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Machine Customers: Your Digital Concierge for Business Transactions

Mon., 10. February 2025 | 4 min read

A machine customer is any application or device that uses AI to purchase goods or services over the internet on behalf of a business or individual. Rule-based machine customers are currently used by businesses and consumers. True semi-autonomous and autonomous machine customers will see early adoption from businesses by 2028 and 2032, respectively. These machine customers will make purchasing decisions based on the needs of a business. For example, an autonomous machine customer can have access to inventory and supplier information. It can make purchase decisions based on an increase in demand for products, the seasonal period, and price differences between suppliers through continuous learning and analytics without human intervention. Automated purchasing will increase efficiency and productivity in the workplace because machine customers will take less time to conduct a transaction and will allow staff to focus on more valuable tasks. Failure …

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